⚑Metadata Activation

Overview

Metadata Activation is Euno's framework for turning passive metadata into automated actions that improve data governance, reduce manual work, and keep your data stack healthy.

Instead of just cataloging metadata, Euno lets you:

  • React automatically when metadata changes

  • Enforce policies through automated workflows

  • Keep systems in sync without manual intervention

  • Get notified about data governance issues


Why Metadata Activation Matters

Most data catalogs stop at observing your data stack. Metadata Activation takes the next step: doing something about it.

The Problem

Without Metadata Activation, your team faces:

❌ Manual Governance Enforcement

  • Manually checking for undocumented tables

  • Chasing down resource owners for descriptions

  • Spreadsheets to track PII and critical data

❌ Sync Drift Between Tools

  • BI models become outdated when dbt changes

  • Analysts rebuild logic that already exists in dbt

  • Inconsistent metrics across tools

❌ Reactive Incident Response

  • Discover breaking changes after they happen

  • Scramble to find downstream impacts

  • No visibility into who's affected

❌ Lost Productivity

  • Data teams spend time on repetitive tasks

  • Analysts wait for central teams to make changes

  • Everyone duplicates work

The Solution

Metadata Activation helps you:

βœ“ Automate Governance

  • Alert when new ungoverned resources appear

  • Notify owners when resources lack documentation

  • Track and propagate PII tags automatically

βœ“ Keep Tools in Sync

  • Auto-update BI models when dbt changes

  • Push metrics from dbt to Looker automatically

  • Ensure everyone uses the same definitions

βœ“ Prevent Issues Proactively

  • Get notified before making breaking changes

  • Understand blast radius of proposed changes

  • Alert stakeholders about upcoming impacts

βœ“ Scale Data Operations

  • Reduce manual coordination overhead

  • Enable self-service with guardrails

  • Free data teams for higher-value work


How It Works

Metadata Activation consists of three core capabilities:

1. Workflows πŸ””

Define triggers based on your metadata and get notified when conditions are met.

How it works:

  1. Write a query (using EQL) that describes what you want to monitor

  2. Set a condition (e.g., "when query returns > 0 results")

  3. Choose notification channels (Slack, Email)

  4. Workflows run daily and notify you when triggered

Example Use Cases:

Scenario
Workflow

Governance Monitoring

"Notify #data-governance when new tables appear without a domain tag"

Documentation Enforcement

"Alert #analytics when dbt models are created without descriptions"

Usage Monitoring

"Notify dashboard owners when their dashboards haven't been viewed in 90 days"

PII Tracking

"Alert #security when tables with PII columns are queried by non-approved users"

Cost Management

"Notify #data-platform when Snowflake warehouse costs increase >20% week-over-week"

Change Detection

"Alert #bi-team when new columns are added to certified Looker explores"

Learn more about Workflows β†’

2. Data Model Sync πŸ”„

Keep your BI tools automatically in sync with your transformation logic.

How it works:

  1. Euno detects changes in your dbt manifest

  2. Automatically generates updated LookML (or other BI format)

  3. Creates a pull request in your BI repository

  4. Your team reviews and merges the changes

Supported Platforms:

  • βœ“ Looker (via LookML sync from dbt)

  • πŸ”œ Tableau (coming soon)

  • πŸ”œ Power BI (coming soon)

Example Benefits:

Without Sync
With Sync

Analytics engineer adds metric in dbt β†’ BI developer manually recreates it in Looker β†’ 3 days later, possibly with errors

Analytics engineer adds metric in dbt β†’ Euno auto-generates LookML β†’ PR created automatically β†’ Merge in 10 minutes

Column renamed in dbt β†’ BI dashboards break β†’ Scramble to fix β†’ Users see errors

Column renamed in dbt β†’ Euno updates LookML β†’ PR shows exactly what changed β†’ Controlled rollout

Metrics calculated differently in dbt vs. BI β†’ Inconsistent reports β†’ Trust erosion

Single source of truth in dbt β†’ Always synced to BI β†’ Consistent definitions everywhere

Learn more about Data Model Sync β†’

3. Impact Analysis πŸ“Š

Understand the ripple effects of changes before you make them.

How it works:

  1. Select a resource (table, column, dashboard, etc.)

  2. Euno analyzes all downstream dependencies

  3. Get a comprehensive report of what would be affected

  4. Make informed decisions about changes

Example Questions Answered:

  • "If I delete this table, what dashboards will break?"

  • "If I change this column name, what needs to be updated?"

  • "If I deprecate this dbt model, what's the blast radius?"

  • "Who should I notify before making this change?"

Learn more about Impact Analysis β†’


Getting Started with Metadata Activation

Step 1: Connect Your Sources

Metadata Activation works best when Euno has visibility into your entire stack:

  • Connect your transformation tool (dbt)

  • Connect your data warehouse (Snowflake, BigQuery)

  • Connect your BI tools (Tableau, Looker)

More connections = more powerful automation.

Step 2: Start with Workflows

Workflows are the easiest entry point. Start with these simple use cases:

Beginner Workflow:

Intermediate Workflow:

Advanced Workflow:

Create Your First Workflow β†’

Step 3: Enable Data Model Sync (if applicable)

If you use dbt + Looker:

  1. Configure your dbt and Looker sources

  2. Set up the Data Model Sync automation

  3. Run your first sync to see the generated LookML

  4. Review and merge the PR

Set Up Data Model Sync β†’

Step 4: Use Impact Analysis Before Changes

Before deprecating a table or changing logic:

  1. Open the resource in Euno

  2. Run Impact Analysis

  3. Review all downstream dependencies

  4. Notify affected stakeholders

  5. Proceed with confidence

Learn Impact Analysis β†’


Real-World Examples

Example 1: Automated Governance at Scale

Company: Mid-size B2B SaaS company Challenge: 500+ Snowflake tables, 40% undocumented Solution: Workflow that alerts table owners weekly about missing documentation

Workflow Configuration:

Results:

  • Documentation rate increased from 60% β†’ 92% in 3 months

  • Reduced "what does this table do?" Slack questions by 75%

  • New tables are documented within 1 week

Example 2: dbt-to-Looker Automation

Company: E-commerce company Challenge: BI team spending 20 hours/week manually syncing dbt changes to Looker Solution: Data Model Sync from dbt to LookML

Before:

  1. Analytics engineer updates dbt metric

  2. Creates Jira ticket for BI team

  3. BI developer recreates metric in LookML

  4. Back-and-forth to verify calculation

  5. 3-5 days elapsed time

After:

  1. Analytics engineer updates dbt metric

  2. Euno auto-generates LookML

  3. PR created automatically with exact changes

  4. BI team reviews and merges

  5. 15 minutes elapsed time

Results:

  • 90% reduction in sync time

  • Zero calculation inconsistencies

  • BI team can focus on complex visualizations

Example 3: Proactive Change Management

Company: Financial services firm Challenge: Frequent unintended dashboard breakages from upstream changes Solution: Impact Analysis before every change + automated stakeholder notifications

Process:

  1. Developer wants to rename a column in dbt

  2. Runs Impact Analysis in Euno

  3. Sees 15 downstream Tableau dashboards affected

  4. Workflow automatically notifies dashboard owners

  5. Coordinates change during maintenance window

Results:

  • Zero unintended dashboard breakages in 6 months

  • 95% reduction in "why is my dashboard broken?" incidents

  • Improved trust between data and analytics teams


Best Practices

For Workflows

βœ“ Start Small

  • Begin with simple, low-risk workflows

  • Add complexity as you learn

βœ“ Be Specific in Queries

  • Target exact resource types and conditions

  • Avoid overly broad notifications

βœ“ Choose the Right Cadence

  • Daily for governance checks

  • Immediate for critical issues

  • Weekly for cleanup reminders

βœ“ Optimize Notification Channels

  • Use Slack for team alerts

  • Use Email for individual notifications

  • Create dedicated channels for workflow notifications

For Data Model Sync

βœ“ Start with a Subset

  • Sync a few models first to test

  • Expand gradually as confidence grows

βœ“ Use Staging Branches

  • Don't sync directly to production

  • Review PRs before merging

βœ“ Document Naming Conventions

  • Handle collisions consistently

  • Use meta keys for custom naming

βœ“ Monitor Sync Health

  • Review sync logs regularly

  • Address failures quickly

For Impact Analysis

βœ“ Run Before Every Breaking Change

  • Column renames

  • Table drops

  • Schema changes

βœ“ Document Your Findings

  • Export impact reports

  • Share with stakeholders

  • Track in project management tools

βœ“ Communicate Early

  • Notify affected teams before changes

  • Provide timeline and migration plan

  • Offer support during transition


Success Metrics

How to measure the impact of Metadata Activation:

Governance Metrics

  • % of resources with documentation

  • % of tables with appropriate tags

  • Time to document new resources

Efficiency Metrics

  • Time spent on manual sync tasks

  • Number of governance-related Slack messages

  • Hours saved per week on repetitive work

Quality Metrics

  • Number of dashboard breaking incidents

  • Metric consistency across tools

  • Data trust survey scores

Adoption Metrics

  • Number of active workflows

  • % of changes using Impact Analysis

  • Team satisfaction scores


Limitations & Considerations

Workflows

  • Execute maximum once per day

  • 60-second query timeout

  • Maximum 100,000 results per query

  • Requires source integrations to be active

Data Model Sync

  • Currently supports dbt β†’ Looker only

  • Requires Git access for PR creation

  • Some complex dbt patterns may not sync

  • Requires review before production deployment

Impact Analysis

  • Depends on connected sources

  • Limited to relationships Euno can observe

  • May not capture external dependencies

  • Requires up-to-date metadata


Next Steps

  1. Create Your First Workflow

  2. Explore Data Model Sync

  3. Try Impact Analysis

  4. Join the Community

    • Share your automation ideas

    • Learn from other Euno users



Questions?

Ready to activate your metadata? Start with Workflows β†’

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